Welcome to Insider Dealings

We Are Open!

We are delighted to announce that Insider Dealings is now open and looking forward to once again welcoming you to the shop.

We shall be operating according to government guidelines and seeing clients individually (or in small family groups). Please call us on 020 8994 1030 or email info@insiderdealingsw4.com to make an appointment, or if you are passing and see that there are no clients in the shop, please do feel free to come in.

Our current opening hours are:
Monday to Friday 10am – 5pm

Saturday currently by appointment only.

We look forward to seeing you soon.

Christmas Opening

We are now closed over
Christmas and New Year

We will reopen on:
Monday 6th of January as usual
10.00 — 5.00


Sally Price launched her own interior design company, Insider Dealings, in Chiswick, West London, back in 1994 and has built up a reputation for designing relaxed, comfortable and stylish interiors. Sally and her team have undertaken work on a whole range of projects, from single room schemes to complete refurbishments. The business has gradually expanded over the years benefiting from referrals by happy clients and their families with whom genuine friendships have been made.

Whether Sally is designing a classic or contemporary interior – or often a mix of both – she takes a down-to-earth approach by trying to really understand the lifestyle of her clients so that the end result achieved is practical yet stylish and reflects their personality. She says ‘I want to get under the skin of my clients so that what they want translates into something they love’. As a mother, Sally has become particularly adept at designing for the living demands of busy families, proving that it is possible to create versatile interiors that combine style with all the practicalities of modern family life.

Over the years Sally and her team have worked on a wide range of projects from houses and apartments in London to large country houses, in the UK and overseas. Along with countless properties locally and all over London, other past projects have included a large country house near Betwys y Coed, Wales,  a house on the Côte d’Azur, a beautiful old stone farmhouse in Ardèche, France, a Georgian office building in Henley-on-Thames, a grade II listed apartment in Montagu Square, London, a penthouse apartment in Krakov, Poland, a mansion in Yerevan, Armenia and two houses in the Isle of Wight.

To get in touch with Sally and her team take a look at Insider Dealings’ Contact page where you can also give us specific details of any items for which you would like a quote.